Transforming Customer Experience with Salesforce for a Global Spirits Leader

Transforming Customer Experience with Salesforce for a Global Spirits Leader

DIAGEO

Quick glimpse

ABSYZ worked with a leading global spirits producer to enhance their customer experience on Salesforce, integrating SAP data and automating dispute management workflows. The solution provided a centralized customer view and streamlined case handling, resulting in improved efficiency and service quality.

Business Impact

Tech Stack

Project Highlights

Industry

Spirits & Beverage

Challenge

The client needed to streamline customer service operations and improve the accuracy of pricing and delivery dispute management. Existing systems were disjointed, with manual processes causing delays and inefficiencies in dispute resolution.

How we helped

ABSYZ implemented a 3-pillar solution for the client:

  • Customer 360 View: Integrated SAP and real-time data to provide a comprehensive overview of customer information.
  • Dispute Management: Automated pricing and delivery dispute logging, investigation, and resolution, connecting Salesforce and SAP.
  • Workflow Solutions: Implemented structured workflows for case routing, tracking, and resolution, enhancing operational efficiency.

The solution enhanced agent productivity, streamlined case management, and ensured accurate, real-time customer data for faster issue resolution.

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